Twilight stakes out old Potter date
One adaptation of a YA literary sensation moved out of November, and now one has moved in.
Looks like Twilight will go head-to-head with Disney’s Bolt on Nov. 21, pitting hordes of families against hordes of tween girls at the multiplex over the Thanksgiving holiday.
Call me late to the game, but I wasn’t aware of just how big Twilight and the other Stephenie Meyer vamp romance novels were until I saw the film nab the Entertainment Weekly cover.
That was just a few weeks ago. I’m not a big YA reader, but from what I hear around the office, this one has some serious teeth. Twilight doesn’t quite have the same numbers as, say, the Bible or Mao’s writings, but there are more books from the series in print than there are people in the West Coast states. It’s kind of a big deal.
Thankfully, I can indulge in the cinematic versions of the books. The first film will get me in the theater with just director Catherine Hardwicke’s name on it. And because I like to appear cool via pop savviness, I have to see the movies the kids are watching.
Still, I don’t see the film having broad appeal. (For the grown-ups with a vamp fetish, there’s always True Blood, which premieres Sept. 7 on HBO.) But even if the film doesn’t get the same audience as a Potter film, Entertainment Weekly would have been better served by putting Twilight on its cover this week instead of Harry Potter and the Half-Blood Prince. Seriously guys, a fall movie preview issue headlined by a summer 2009 film doesn’t really work. Don’t you and Warner Bros. share a parent company? Communication.