The Summer is HOT
Not that I think the crowd-pleasing Pirates of The Caribbean: At World’s End won’t be a huge box office smash, but it’s interesting to consider the expectations of that success. If Pirates 3 doesn’t quickly out gross Spider-Man 3 people will start discussing the failure of Pirates 3. I never thought I would see a day when any $100 million+ weekend could be considered a disappointment. I’m glad it’s here, though.
When someone like Lucas says the era of the big movie is over, three movies come along in one month that stand in direct contradiction of that statement. May 2007 will likely be the best month in box office history and this summer is shaping up to be bigger than 2004. That’s big money for big movies.
Stay tuned. TFC’s June preview is on it’s way.
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